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PPC

Remarketing Campaigns in PPC

One of the most critical functions of any PPC campaign is the ability to track your progress and your conversion rates. The ability to do this allows you to
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Is Branded Campaigns worthwhile?

A branded campaign is internet marketing campaigns that involve paying for the privilege of appearing as an advertisement when a user searches for the name of your company. As
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How Does Pay-Per-Click Work?

You’ve probably heard about how Google AdWords works and how it can be a great alternative to traditional forms of advertising. But how does pay-per-click work? How does a
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Basic of Pay-per-click Campaign Management Tools

When it comes to a company’s online marketing strategy, it is important that the basic of pay-per-click is adhered to. This is especially so when it comes to reaching
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PPC Alternatives to Save on Your Marketing Spend

Pay-Per-Click (PPC for short) advertising is perhaps the most targeted form of advertising one could ever hope to get anything out of, but this dead-accurate targeting comes at quite
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