DIY Native Ads to Earn Money with Your YouTube Videos

I suppose there are some valid reasons why YouTube (Google) has some parameters in place for features such as being able to monetise your ads automatically through their native ads feature, one of which is quality control. However, this can sometimes come across as something of a one-size-fits all solution which would see you personally falling through the cracks and not quite getting the attention you deserve, such as how you might already be producing high-quality content which doesn’t need you to have at least a 1,000 subscribers in order for the videos to generate money.

That’s just how the cookie crumbles though. You might have some luck asking them to review your case individually and lift the prerequisite restrictions such as the one mentioned, with content created using high quality online video makers in line to make a strong case for you, but if that doesn’t work out then you still have a Plan B to fall back on. It entails a Do-it-Yourself implementation of native ads, which implies that you’ll need to learn a little bit more about making videos, but fortunately there are some great online solutions for this.

Direct sales advertising

What it is really would be taking a leaf out of the books of those bloggers who don’t have the time or patience to wait for Google to accept their application to publish something like Google ads on their blog, keeping in mind that this was once something which was done automatically. All you had to do was embed the code and ads would start showing within minutes. Now you have to wait for some kind of review process to conclude.

Anyway, what these bloggers do as a result is sell advertising directly to prospective sponsors, whether they list their rate cards on the blog itself or if they send it through following a specific request from the advertising prospect. So maybe in addition to embedding the code and waiting for the review process to conclude, you would perhaps also go ahead and sell advertising spaces directly in a number of different ways. One way is putting up an “advertise here” or “your ad here” banner…

You can do this with your videos too. With all the premium features, pre-loaded content, templates, etc made available by online video editing platforms such as Renderer, seamlessly working-in your own native ads can come out as professionally as you’d like it to!

Just to give you an example, say I’ve used this platform to create an explainer video about how to search for the right accommodation for my holiday destination at a very affordable price, I would then create my own native ad as part of the original explainer video and not have to worry about waiting for YouTube to start enabling ads.

Give yourself a bit of time to familiarise yourself with the plethora of features, effects, etc of the video creation platform and you’ll soon be creating native ads that a professional animator or even a professional video editor would be proud of.

Bio: I am the Chief Marketing Officer at Renderforest, a Content Marketing Specialist and an Expert in SEO, Social Media Marketing, and Link Building who enjoys sharing the experiences gained along working as a marketer and helping other entrepreneurs succeed.

My works have been published on different blogs and mediums like Crazy Egg, Forbes, Upwork, ShareThis, etc.


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