Trends on Social Media That Will Dominate 2018

2018 will be quite an eventful year for social media platforms. As our favorite platforms are changing and evolving, it is difficult to find something new in the market. These large platforms are growing at a very fast pace, diminishing boundaries in content styles. At the same time, new social media networks have almost stopped functioning. There hasn’t been an alternative to Facebook yet and the millennials could be tired of Facebook as well. Will that bring about major changes in the world of social media? Let’s learn.

Instagram stories will win, again

When Snapchat brought the ‘story’ feature to the world, it creates some ripples. However, Facebook copied the feature into Facebook app, Messenger app, Instagram and even WhatsApp. The largest collective success was definitely Instagram. With a huge audience network, this platform has already crossed 20 million views per day for stories, which is much higher than Snapchat. This means that individuals and businesses that want to gain better exposure online should go to Instagram and use the stories feature specifically to connect with their audience. It also means that you will have to create a lot more content for this platform than usual.

Organic will lose to paid exposure

Organic exposure will now become a thing of the past. As we mentioned before, our social media platforms are evolving and so are their algorithms. Now, they don’t support too much organic growth. Instead, they want users to opt for pay-for-play methods, especially when trying to grown an audience. You will have to burn cash and experiment with several different campaigns before you find the right one that works for your business.

This will need a big budget for marketing as well as analytics software. To get hold of an opportunity when you see one, talk to heartloans.co.uk. You can secure a short-term loan very quickly with them and enjoy hassle-free processing of loans at very competitive prices.

Facebook will grow older

As the largest social network of them all is changing, the audience on this platform is also changing. The kids who posted everything they felt on Facebook are now becoming parents. There is a large-scale migration of the older generation on this platform. This has two results. First, the younger generation is finding better, quicker and more exciting options elsewhere. Second, there is a large, untapped older generation that can be used effectively for ads. This is one of the hardest to target customer segments and now they are all online on Facebook, waiting to be exposed to ads based on their interests.

No new social media will rise

Facebook, Twitter, Instagram, Snapchat and Pinterest have currently taken up all the space on the internet. There is no emerging star that could garner as much attention from the audience. Smaller apps exist but they fail to provide the benefits of the big 5 of social networking. Overall, we won’t see anything new this year as well.

Are you ready to tap into the trends and make 2018 the best year for your social media till date?

Latest Posts

Online Marketing

Internet Marketing Tools For Small Business Owners

How to market your business online has been one of the most important decisions made by entrepreneurs in recent times. …

Small Business News

What You Need to Know When Opening Up a New Restaurant

Opening a restaurant is one of the most exciting things you could do in life. The great thing about opening …

Business Topics

The benefits of adopting custom school ties

For years students have been wearing school ties as part of their uniform, lets take a look at why that …

Business Topics

Why are jute bags better than other reusable options?

If you are a business that is looking to invest in reusable bags there are a few different options out …

Features of Banking System Software
Featured

Software solutions for your business

The best software solutions for your business from Softamber Development. Softamber Development — A Full Package of Software Services Softamber …

Big Companies and Corporations

Things to Learn About Covid 19 Staffing

During the pandemic, every aspect of the economy has been affected one way or another. Businesses and companies in particular …

Marketing tips

Learn how to promote your business like the professionals

Business Topics

Stay up to date with the latest business news and advice

Say hello

Looking for a consultant? Let's talk
Follow me on Twitter

Never underestimate the advantage of designing your own personal budget. It can highlight so many areas to work and improve on.

Love living in Belgium. The atmosphere and the inspirational people who pass through This country is indeed out of this world!

What have you found are the most effective marketing strategies for small businesses? Can bigger companies employ the same?

Sometimes you can have all the knowledge and expertise in the world; but if you lack the passion, you may never succeed.

How many of you are aware of the terms SEO, SMM, and PPC? Am interested in getting visitor’s knowledge on such terms.

Load More...
Scroll to Top